side menu icon

Cookie Season 2023 Supply Chain Update


Girl Scout cookie banner

Girl Scouts of West Central Florida (GSWC) has been notified by our baker, Little Brownie Bakers, that they are experiencing supply chain issues which will impact production and delivery of our shipped cookies during the upcoming cookie season. The good news is that our 2023 cookie program will move forward, with a few changes from our original plans. Girls will still sell and take orders for cookies in person, we will have booths as planned, and girls can receive cookie orders via the approved digital platform (Digital Cookie) for Hometown Heroes donations and to personally deliver cookies to their local customers.  

 

These supply chain issues will impact two parts of our sale: 

  1. Digital Cookie – specifically Digital Cookie Shipped (online orders that are shipped directly from the baker to the customer). Please note, Raspberry Rally will be impacted by this change as it is available through shipped/online order only. 
  2. Initial Order – Little Brownie Baker is currently projecting production challenges that could limit our ability to reorder cookies later in our sale. More details follow. 

 

What this means for GSWCF Girl Scouts, Volunteers, Troops Leaders, and Customers: 

This has no impact on our local sales schedule – cookie season will be open January 4 through March 12 with cookie booths at your favorite retail stores starting February 17. 

Digital Cookie 

  • Digital Cookie platform will open on January 4. 
  • Digital Cookie Shipped will not be available until February 27, 2023. 
  • Raspberry Rally is only available via Digital Cookie shipped option, therefore… 
    • GSWCF will continue to have online/Digital Cookie sale through March 12. 
    • Girls will be able to accept shipped cookie orders (including Raspberry Rally) from February 27-March 12 only. 

Initial Order 

  • Initial cookie orders are still due on January 16. 
  • Little Brownie Baker has committed to supplying 100% of our budgeted cookie order, but has informed us that cookie production challenges could limit our ability to reorder cookies later in our sale, therefore: 
    • We encourage troops to place an initial order that will meet their needs for the sale. Order what you are comfortable with being financially responsible for in the initial order.  
    • While we are hopeful this is an isolated situation, we cannot guarantee that reorders will not be impacted by ongoing supply chain issues. 

You may want to encourage your girl or troop to implement a phased sales approach. For example: 

  • BEFORE February 27, girls may wish to contact their local friends, family, and customers for girl-delivered orders 
  • AFTER February 27, girls may wish to target market non-local customers requiring direct shipped cookies. 

 

Important things to know: 

  • Cookie Cupboards will close on March 10 
  • Booths will end on March 12 
  • Digital Cookie will remain open until March 12, with shipped available from February 27 – March 12 
  • Girl delivery will be available from January 4 – March 1 (Reminder: Girl Delivery orders placed before January 16 cannot be filled until Cookie Pick-Up Day.) 
  • Donate will be available from January 4 – March 12.  
  • Cookie Reward distribution is still estimated for late April/May 
  • Troops will close 2023 Program in eBudde by 11:59 p.m. on March 19  
  • Final ACH remains March 30 

 

Office Hours during December

As we begin cookie training for our troops, the following office hours will be offered:

The schedule for the 2023 Cookie Chat will be released in January. As a reminder, troop training begins virtually on Dec. 1 and on-demand training will be available through gsLearn beginning Dec. 6. 

 

We appreciate your flexibility and understanding with these changes and thank you for all you do to bring Girl Scouting to life for the girls in your troops, families, and community. Thank you! 

 

FAQs

Need help talking to your girls about the supply chain challanges?

Click here for some conversation starters for middle school girls and below.

Q: What are now the important dates for cookie sales? 

A: Here is a timeline for key dates for GSWCF’s cookie season: 

  • January 2023 
    • Jan 4:   Girl Scout Cookie program begins (Paper orders, Digital online orders for girl delivery only) 
  • February 2023 
    • Feb 4 – Feb 6: Starting Inventory cookie order pickup  
    • Feb 4: Girls begin Cookies on the Spot, also Lemon-Ups stands and Mobile booths 
    • Feb 9: Cupboards open (days & hours of operation vary by location) 
    • Feb 17: Cookie booths begin  
    • Feb 27: Direct shipment begins, Sale of Raspberry Rallies begins 
  • March 2023 
    • March 1: Last day customer can choose girl delivery 
    • March 10: Cookie cupboards close
    • March 12:  Cookie program ends (paper and online sales) 

 

Q: How is the Movement addressing LBB’s production challenges? 

A: The product shortfall is being addressed via three actions:  

  • Twelve LBB councils have volunteered to shift their sale dates out of the impacted product timeframe and delay until March (or later), when product becomes readily available 
  • For LBB councils the Digital Cookie delivery option to ship cookies to customers will not open until February 27 (all varieties, including Raspberry Rally are impacted) 
  • All LBB councils will be limited to their October 2022 forecast. For our council this means has committed to fulfilling 100% of what we budgeted for our cookie order. 

 

Q: Could the February 27 launch date for shipped orders shift earlier or be delayed further? 

A: The date should not shift earlier; councils have finalized decisions regarding shifting sale dates and all parties (councils, GSUSA, and LBB) must have a confirmed date to develop marketing, communications, and technology plans associated with this situation. At this time, LBB has collaborated on the February 27, 2023 launch date and has confirmed their intent and ability to meet this timeframe. 

 

Q: Is access to the Digital Cookie system delayed until February 27? 

A: No. Beginning January 4, councils can launch Digital Cookie for girl/troop-delivered, booth pickup, donation and mobile orders. The only delay is related to the activation of Digital Cookie shipped direct-to-consumer orders (available beginning February 27). 

 

Q: Can we start sales before February 27? How should we adapt their sale to the delayed launch of shipped cookies? 

A: Yes, you can start selling cookies as planned on January 4. From January 4 through February 27, Digital Cookie will be open for girl/troop-delivered, booth pickup, donation and mobile orders.  

You may want to encourage your girl or troop to implement a phased sales approach. For example, BEFORE February 27, girls may wish to contact their local friends, family, and customers for girl-delivered orders; AFTER February 27, girls may wish to target market non-local customers requiring direct shipped cookies. 

 

Q: When will troop links activate on the GSUSA Cookie Finder website? 

A:  February 27, 2023 for our council. Our marketing and communications department is currently evaluating marketing plans to communicate how customers can find a troop to purchase cookies from. 

 

Q: How will the delayed launch of shipped cookies impact the Raspberry Rally cookie? 

A: Raspberry Rally will be available on February 27 via approved digital platforms for direct shipment to consumers while supplies last. Supplies will be limited.  

Due to production challenges, LBB is unable to produce additional quantities of Raspberry Rally for the 2023 cookie season. LBB and GSUSA are in the process of determining the exact volume each eligible council will receive, given the finite volume produced. 

 

Q: Given the delay to shipped cookies, will Raspberry Rally be available in person? 

A: Raspberry Rally was developed for approved digital platforms for direct shipment to consumers. The quantities produced were based on estimated online sales volumes and in-person sales will not be available. 

 

Q: Given the limited supply of Raspberry Rally cookies and the supply chain issues LBB is experiencing, should my troop order more cookies at the start of the season just in case more issues arise alter? 

A: In the spirit of being a sister to every Girl Scout, we strongly encourage troops to only order the number of boxes they anticipate they can sell. Troops can utilize the cookie exchange to help keep inventory available to all troops within our council footprint and discourage hoarding cookies. As a reminder, troops are financially responsible for their own inventory, and the council will not be able to buy back any unsold inventory. We will keep troops informed if there are any changes during the season. 

 

Q: If we run out of cookies, will we be able to reorder at a later time? 

A: We recommend you order what you are comfortable with in initial order, but be aware that we cannot guarantee that reorders will not be impacted by ongoing supply chain issues.